“I Got This”… Until You Don’t
- Jill Marshall
- 17 hours ago
- 2 min read

Why We Avoid Planning for Aging—and Why That Could Cost Us More Than We Think
Are you avoiding planning for aging? What if that decision costs you more than you think?
Let’s be honest—most people dodge planning for their later years (or their parents’) because it feels scary. It feels like loss: of independence, of youth, of time.
But here’s the truth: You should be more afraid of the crisis that’s coming if you don’t plan.
Behavioral scientists Daniel Kahneman and Amos Tversky coined the concept of loss aversion—our brains are wired to avoid pain more than we seek pleasure. It’s why we delay important conversations and decisions. We convince ourselves that we have more time.
For example, think about how we often avoid uncomfortable conversations, like discussing long-term care or end-of-life plans. While we know these conversations are important, the thought of them feels like a "loss"—we’re giving up our sense of control or facing our own vulnerability. It’s easier to push these conversations to "someday" than to deal with the discomfort they bring.
But avoiding them now can lead to greater losses later. Imagine a family scrambling to make healthcare decisions for an aging loved one because no one had ever discussed their wishes. The emotional strain, financial burden, and chaos could have been avoided by having the tough conversation earlier—that’s a loss we didn’t have to experience.
When we avoid planning, it’s not because we don’t care. It’s because deep down, it feels like planning equals giving something up.
But here’s the paradox: the longer we wait, the more we risk losing—
🛑 Control
💸 Money
⏳ Time
💔 Peace of mind in the moments that should matter most.
Here’s the truth: planning isn’t about loss. It’s about preserving what matters—your values, your choices, your relationships. It’s about protecting your family from chaos and conflict later on.
Planning means being ready when life throws you a curveball.
It means protecting your loved ones.
And it means saving your energy for connection—not crisis management.
Imagine this: You’re sitting with family, sharing stories and laughter, not scrambling to sort out paperwork or making last-minute decisions.
If you’re ready to stop avoiding the conversation, we’re here to help. Take the first step toward peace of mind with Silver Path today and protect what matters most.
Here’s a Quick Planning Checklist to Get You Started:
Discuss healthcare preferences
Outline financial plans
Share end-of-life wishes
If you’d like to explore this checklist further or need personalized assistance, contact us for a free consultation. We can help you navigate these important conversations and ensure you’re prepared for the future.
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